History
Founded by Ron Steininger, Sr. in 1965 after years of working as a Tool and Die Maker in St. Louis, MO. Ron Sr. took a risk and set out to be a commissioned sales rep. His experience in manufacturing and energetic personality created the ground work for one of the most successful manufacturing rep companies in the industry. Starting with 3 companies; Advance Products, Cross Chemical, and Mueller Machine in the 2 states of Missouri and Iowa. Bringing R-Bet Sales, Inc. to where it is today with customers in 7 states and representing 12 companies that cover the entire manufacturing process in Die Casting as well as Foundry and Forging industries.
In 1984, Ron Sr. brought on his son, Ron Jr. after learning his trade in a similar path of his Father. Ron Jr. started as a Die Cast Operator at Carter Carburetor in 1976 right out of high school. He then went to work at St. Louis Die Casting as an operator (set up man). Always having a desire to be a Tool and Die maker like his Father, in 1978, he took a job at Swan Engineering as a Tool and Die apprentice. In the next 6 years, he would work for several tool shops like Patterson Tool and Hellebush before ending up at Mueller Machine where he would eventually cut his teeth on the sales business. After competing with his Dad for a while, Ron Sr. thought it was time to join forces. Ron Sr. and Ron Jr. worked side by side until Ron Sr. retired in 2008. A 24 year span. Ron Jr. purchased the company from his Father and still runs it today. Ron Sr. passed away in 2012, but he left a legacy of honesty, integrity, and a commitment to customer service. One quote I will never forget from my Dad, “It’s not about the quantity of calls you make, it’s about the quality of the call.”
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